Wednesday, October 07, 2015

#communityDEN: BBC News set to host the autumn DEN meetup on engaging news communities

Are you thinking about innovative ways to engage with news communities? 

Then participate in the next Digital Editors Network meeting on November 19th at BBC Broadcasting House, where the discussions will focus on how digital publishers are trying to reach new audiences – on a local, national and global scale.

The term itself is quite complex and includes all sorts of audience sub-groups, defined by gender, age, economic status, race or origin. Yet the mobile and social revolution has unquestionably opened opportunities for news sector growth, provided audience acquisition is approached correctly.

We’ll learn about the latest research into youth news habits around the world, debate the fragmentation of audiences, and discuss the latest techniques that publishers (and other sectors) employ to engage audiences and build communities on digital platforms. Welcoming participants to the event is someone who is thinking about those topics and beyond is James Montgomery, Director of Digital Development for BBC News.

Speakers at the meeting will also include:
  • Dmitry Shishkin, BBC World Service Digital Editor, who will describe how the corporation adapts to changing audience expectations globally;
  • Elizabeth Plank, Senior Correspondent at Mic.coma New York City-based digital-first outlet aimed at covering ‘stories that matter to our generation’;
  • Alec Saelens, a co-founder of The Bristol Cable, the co-operative news publisher that has 450 members and counting;
  • Change.org who will share insights into campaigning communities;
  • Shuiab Khan, Editor of Asian Image newspaper and founder of the Asian Media Awards. 
  • Renee Kaplan, Head of Audience Engagement at the Financial Times.

Discussions will be co-chaired by the DEN’s convenors François Nel, director of the Journalism Leaders Programme at the University of Central Lancashire; Nick Turner, Digital Strategy Manager at the CN Group; and Lucia Adams of The Times. 

The event sponsors also include the editorial management software company Desk-Net.


The programme on Thursday, November 19th, will run from 3pm to 7pm at BBC Broadcasting House, with registration opening at 2:30pm and conversations afterwards spilling over into a networking reception that wraps at 7:30pm. 

Attendees can sign up here.

You may also want to meet up beforehand for an informal lunch at 1:30pm at Carluccio's, or join our host, the convenors, speakers and sponsor afterwards for dinner at Percy & Founders from 8pm. Or both.

DEN is a community, not a conference. Since 2007, the Digital Editors Network has worked to connect media innovators, whether they work inside, outside or alongside mainstream media organisations. You can link into DEN by liking our Facebook page, joining our LinkedIn group, or following us on Twitter @DENupdates, or our blog.

If you'd like to contribute ideas, speak, host, sponsor or collaborate on a future DEN meetup or workshop, contact the convenors François Nel at digitaledtitorsnetwork @ gmail.com or Nick Turner at nick.turner @ cumbrian-newspapers.co.uk